Slumbergate
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Founding Story & Commitment to Honest Reporting

Slumbergate started because two of us kept running into the same problem: every search for sleep advice turned up either recycled listicles with no real sourcing, or dense academic papers that were unreadable outside a university library. We wanted something in between, written for people who just want to understand their own nights better.

We built the site around a simple rule: every article gets traced back to a real source, whether that's a published study or a named expert we talked to ourselves. A second editor checks each draft against those sources before anything is allowed to go live, and we revisit older pieces whenever new research changes the picture.

We also try to stay upfront about what we are: a small independent team, not a lab and not a clinic. We don't run sponsored content disguised as articles, we list our sources openly, and if a reader catches something we got wrong, we fix it and say so.

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Plain Language

We write the way we'd explain something to a friend over coffee, not the way a textbook would. If a sentence needs a dictionary, we rewrite it.

Named Sources

Every claim gets tied to a named study, report, or expert. Vague references to 'research shows' without a source don't make it past editing.

Reader Trust

We'd rather admit a gap in what we know than pad an article with confident-sounding filler. Trust matters more to us than sounding certain.

Margaret Finlay
Our job isn't to invent claims, it's to find out what's actually known about sleep and explain it without the jargon. If we're not sure, we say so.
Margaret Finlay, Senior Research Editor

We started Slumbergate because most sleep advice online is either recycled clickbait or dense academic jargon nobody has time for. We promise to read the actual research, talk to real people who study it, and write it up in plain language you can trust.

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